Saudi Arabia Cosmetics Market - Industry Analysis, Size, Trends, Share, By Product Type, By End Users, By Distribution Channel & by Region with Forecast 2017-2030

Saudi Arabia Cosmetics Market Overview

The cosmetic industry in the Kingdom of Saudi Arabia is growing at a rapid pace and the standard of living of rich in the country is virtually incomparable to any other country in the world, which is the major factor for the growth of premium cosmetic products. Cosmetic industry growth is majorly driven by young and aspirational population who want to invest in grooming, getting attractive appearance and maintaining their health in the process. As the region is highly conscious about the ingredients of the products, there is a significant demand for ethical and natural cosmetic products. Demand for such products pushed the international and local market players to develop innovative products in order to sustain market competitiveness. More women are now working in Saudi Arabia than ever before, growing the disposable income and boosting the sale of more premium cosmetic brand products.

Saudi Arabia Cosmetics Market Segmentation

By Product Type

• Skin care
• Hair care
• Makeup
• Fragrances
• Hygiene Products

By End Users

• Premium Consumers
• Mass-Market
• Professionals

By Demography

• Men Cosmetic Products
• Women Cosmetic Products

By Distribution Channels

• Online Channel
• Offline Channels (Beauty Specialty Stores Etc.)

By Product Type

• Skincare
• Haircare
• Makeup
• Fragrances
• Hygiene Products

By Demography

• Men Cosmetic Products
• Women Cosmetic Products

Market Share by Saudi Arabia Cosmetics Product Type & Demography

Based on product type, premium fragrances and perfume accounted for the lion market share of more than 30% of the Saudi Arabia cosmetics market followed by hair care and skin care products in 2017. Further, the skincare products are expected to be the fastest-growing segment at a CAGR of +16% during the forecast period (2017-2030).

Trends, Drivers & Challenges to Market Growth

According to our Saudi Arabia cosmetics market study on the basis of extensive primary and secondary research, one major trend in the market is a growing market for natural and personalized products in Saudi Arabia region. For instance, in Saudi Arabia region there is a growing interest in and demand for halal beauty products. As the region is major constitutes the Muslim population, these products gained huge popularity in the region among consumers. These products are not excluded or limited to Muslim community only, these products have gained market among the Non-Muslim consumers also, which is the major factor for the growth of halal cosmetics and vegan cosmetic products in the region.

According to the report, the major driver in Saudi Arabia's cosmetics market is the high disposable income of people in the country and a growing number of working women. International bestselling cosmetic products are closely associated with social status and therefore highly desirable in the country.

Further, the report states that one challenge in the Saudi Arabia cosmetics market is maintaining the integrity and authenticity of particular cosmetic products such as halal cosmetic products in a competitive market. Saudi Arabia constitutes an enormous group of consumers, representing various different cultures, which may result in different consumer behaviors, and creates a huge challenge for market players to develop their products accordingly.

Covered in This Saudi Arabia Cosmetics Market Report

The report covers the present ground scenario and the future growth prospects of the cosmetics market for 2017-2030 along with the market players’ analysis. We calculated the market size and revenue share on the basis of revenue generated from major players in the Saudi Arabia region. Saudi Arabia's cosmetics market is forecasted on the basis of revenue analysis, product benchmarking and strategic developments of key market players.

Saudi Arabia Cosmetics Market Outlook 2017-2030, has been prepared based on in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the Saudi Arabia cosmetics market. The report also includes porter’s five force model, SWOT analysis, company profiling, business strategies of market players and their business models. Saudi Arabia's cosmetics market report also recognizes value chain analysis to understand the cost differentiation to provide a competitive advantage to the existing and new entry players.

Key Market Players

Our Saudi Arabia Cosmetics market report comprises of the following companies as the key players in the Saudi Arabia cosmetics market:

• Arabian Oud
•  Al Quraishi
•  L’ORÉAL
•  SHISEIDO
•  UNILEVER
•  ESTÉE LAUDER
•  PROCTER & GAMBLE
•  LVMH
•  Coty
•  Chanel
•  Dior
•  Guerlain
•  Clarins
•  Clinique
•  Lancôme
•  Beiersdorf
•  MAC 
• Revlon and Avon Products.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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Key questions answered in this market study

• What is the total market size by 2030 and what would be the expected growth rate of sales?
• What is the total revenue per segment and region in 2016-17 and what would be the expected revenue per segment and region over the forecast period?
• What are the key market trends?
• What are the factors which are driving this market?
• What are the major barriers to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities for the existing and entry-level players?
• What are the recent developments and business strategies of the key players?

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